When it comes to 4th gen Kpop idols receiving amazing treatment from high-end brands, Jang Won Young cannot be ignored with her vast resources in fashion. In fact, the IVE member was listed among the “Top idols that elevate the value of fashion” list on Mnet’s “TMI NEWS SHOW”, where Rapper Hanhae and stylist Seo Soo Kyung appeared as guests.
In the same show, the various high-end clothes and accessories donned by Jang Won Young were also mentioned.
Particularly, in 2021, Jang Won Young shocked the public with numerous luxury items she wore to an award ceremony. Regarding the value of items Jang Won Young was wearing, MC Lee Mi Joo said, “This item is known to be a high-end jewelry product from Italy. These earrings cost about 38 million won (about 21,000 USD).”
In addition to the earrings, Jang Won Young was also said to be wearing a bracelet worth 58 million won (over 40,000 USD) and a pair of rings worth 44 million won (over 30,000 USD). The estimated total value of the accessories Jang Won Young wore at the event that day was up to 284 million won (about 213,000 USD).
After hearing this, Seo Soo Kyung exclaimed, “Usually, an idol must take at least three years to become famous. Sponsorships from luxury brands are only provided to idols when they have a certain level of recognition with the public and their influence is highly evaluated. BLACKPINK – the representatives of the 3rd generation, is a prime example. Meanwhile, Jang Won Young received huge resources at a rapid speed. The fact that she was selected by famous fashion designers is really meaningful.”
Not only does she receive shocking treatment from high-end designer houses, Jang Won Young also became the ambassador of Miu Miu, alongside her senior, Girls’ Generation Yoona. In addition, Jang Won Young also has a lot of successful promotional campaigns with domestic and international fashion and beauty brands such as innisfree, Hapa Kristin, SJSJ, and so on.
As the ambassador of Miu Miu, Jang Won Young received a lot of exceptional treatments, from appearing on magazine covers to attending fashion shows. Furthermore, Jang Won Young also scored points for her professionalism and impeccable style when appearing at the fashion show of her representative brand.
